hello@kaylasimonehome.com

Media kit · Q4 2026

hi, I'm Kayla

The internet's favorite HOMEgirl — a self-taught designer turned professional DIYer in Austin, TX. Keeping it real and DIYing my dream home during nap time.

Why partner with Kayla Simone Home

Your product lives on forever.

The Homies have been asking where my couch is from for 6+ years. I'm not constantly redecorating or swapping furniture each season. Once something earns a spot in my home, it stays, and so does the link. Whether it's my go-to paint brand or my toddler mom must-have, the Homies trust my taste and love seeing me reshare my favorites.

You get a designer's eye.

Before I was a creator, I designed new homes for a living. Now I've built two of my own and the Homies have watched the entire process. From the plan to the inevitable pivot and through every final reveal, I walk them through the why behind every choice. That's what turns "oh, that's cute" into "NEED. add to cart."

Every post is built to perform.

I like to use every tool in my toolbox — cross-posting to Reels, TikTok & YouTube, a link in bio, and paid usage — to make sure every post reaches my whole audience and has the best shot at performing.

The Homies

579K

combined audience across Instagram, TikTok + YouTube

Instagram

Followers296K
Monthly views417K
Interactions vs. similar accounts2.5x

YouTube

Subscribers122K
Lifetime views28.8M
Views from search39%

TikTok

Followers160.8K
Total likes4.4M

Audience demographics

76%US based
86%women
66%ages 25–44
18%ages 45–54

From Instagram audience insights, October 2026.

Signature Short-Form

Every short-form partnership

$10,000

per video

I use every tool in my toolbox to make sure each one performs: cross-posting it to my entire audience, adding it to my link in bio, and giving you 30 days of organic and paid usage. Every video includes:

  • 1 short-form video
  • Posted as an Instagram Reel, TikTok + YouTube Short
  • Instagram Collab feature enabled
  • 7-day link in bio
  • 30-day organic usage
  • 30-day paid usage

Build on it

à la carte menu

Additional short-form video, same campaign$9,000
Sponsored YouTube video (3-5 min ad slot or full video integration)$4,000
Story set, 3 frames with link$5,000
Clickable link button on the Reel$1,500
Comment-for-link DM automation$750
Paid usage extension, per month$1,500
Whitelisting, per month$2,000
Paid usage + whitelisting, per month$3,000
Category exclusivity, per month$2,000

Brands I've loved working with

IKEALowe'sDelta FaucetYardzeniHeart × GEICOHallmarkHome DepotBabyquipLittle SleepiesAllModernWood Veneer HubSmart WingsExplore HardwareFelt RightHelloFreshMERITHabitat for HumanityHelixLensCraftersINFINITIArticleSmirnoffBranch FurnitureOXOMitziCarawayCloroxWayfairBEHRDysonMarshallsRyobiNetflixLovesacIKEALowe'sDelta FaucetYardzeniHeart × GEICOHallmarkHome DepotBabyquipLittle SleepiesAllModernWood Veneer HubSmart WingsExplore HardwareFelt RightHelloFreshMERITHabitat for HumanityHelixLensCraftersINFINITIArticleSmirnoffBranch FurnitureOXOMitziCarawayCloroxWayfairBEHRDysonMarshallsRyobiNetflixLovesac

your brand would look great in here.